Steve Magill – Bridgend SEO Expert
Search Engine Optimisation the Right way- Put Your Business in the Spotlight!
What is SEARCH ENGINE OPIMISATION (SEO)?
SEO is a process applied to a website with the sole purpose of improving the visibility of that website in the search engine results. It is an analytical, creative and a technical process whose ultimate aim is to drive more potential customers to a particular website.
Or an easier explanation is it is the Art of moving a website from the bad end of town to the best end where hopefully all the customers are hanging out helping businesses sell more services or products.
That’s it in a nut shell, except there is a catch!
As Google has over 85% of the search engine market I’ll talk about their wants and needs.
“Google insists web-master’s and web site owners adhere to their ‘rules’ and aims to reward sites with high-quality content and remarkable ‘white hat’ web marketing techniques with high rankings.
Conversely, it also needs to penalise websites that manage to rank in Google by breaking these rules.”
These rules as such are guideline and are not laid down in stone as they are constantly changing to adapt to all the new inventive ways people come up with to game the rankings, but in the end the best way to get great website rankings is to use an expert.
Watch This Video For a great Explanation of SEO
There are many things the search engines take into account when deciding where to rank sites in their search results, some are commonly known but others are far more mysterious. The only way to really find out why your website is being held back by the search engines is to have an expert analyse it and give you a report. Feel free to try out our no obligation Free report and get an idea of how your website is performing.
At Spider Web Consulting our SEO experts understand the way people search for things and how to set up the internals of a website to provide the type of results Google expects in order to rank higher. The search engine’s wants to see a high quality site, with great informative content and a broad appeal which causes a lot of positive engagement and social interaction. But they also expect all of the internal technical criteria to be met and when this is not correct it can result in poor rankings and less visitors or potential customers to your website.
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